First Impressions: Nivea After Shave Balm As A Primer


Last month I posted a picture of the Nivea Men AfterShave Balm on my instagram page and the number of you that wanted a review was just down right crazy! I guess you heard all the hype the Nivea Balm is receiving as a facial primer 🙂 

So the question is does it work?

Yes, this $7 bottle of aftershave actually works as a simple primer! Now, let me elaborate on this. This means it will keep your foundation in place for about 6 hours. This is due to the active ingredient Glycerin. When glycerin is applied to the skin it acts like a glue and seals in moisture and helps maintain the skins water balance and ensures the skin is very well hydrated and moist. It also seals in anything that is applied onto the face, hence the reason why foundation will last a good 6 hours on the face. Glycerin is also an emollient so it helps keep the skin subtle and soft. So all this new information is great but does that mean you no longer have to buy the $35 primer? Well here’s the thing ladies and gents, it won’t conceal redness like the Make Up Forever redness correcting primer, it won’t minimise the appearance of pores like the Benefit POREfessional primer and it won’t mattify your face like COVER FX Mattifying face primer. It will only prolong your foundation wear and that’s about the best benefit you will receive from this balm. This is why I call it a simple primer. 

I have used it quite often since I bought it last month. It does have a “man” smell too it but that only lasts for a few minutes. I really like that the formula contains 0 alcohol and has glycerin as the active ingredient. Overall if you are looking for a simple primer that will keep your foundation and makeup lasting through out the day, I definitly would pick up the very inexpensive Nivea After Shave Balm .


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